Developing New Paths

The Mojavi Project

Archive for January, 2010

January-31-10

Take your Facebook friends with you

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With so many people using Facebook as their preferred social tool it makes sense to be able to surf the web while interacting with your friends at the same time and this is what Highway does for you. Highway is a new free tool that you can download and basically allows you to interact with your Facebook friends while you are surfing the web. It is a light weight high performing windows based web browser that has Facebook functionality built right in. So when you come across a particular interesting blog or picture instead of having to log into your Facebook account you can share it right from the page you are on. This interactive social media add on are great examples of how companies are enabling users to gain more control and expand the reach of social networks.

Having your social networks more readily accessible as you surf and visit blogs can have great advantages for brand managers as well. It is one thing about creating a campaign about your new digital camera and then pushing it out to Facebook for groups to comment on and it is another about putting together a global strategy on branding that profile and offering ways in which the consumer can interact with your brand and your product. This was put to practice when Ashton Kutcher wanted to have a million followers on Twitter and he challenged CNN to try and beat him. This was not just some thought that happened one day but very well thought out strategy that involved some big name brands that consumers could relate too and then be show how to use Twitter to connect with their friends.

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January-26-10

Save money on ink refills

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Buying inkjet cartridges has gotten easier thanks to in part to companies like Castle Ink. Our ink jet printer allows us to print proofs page, that allows you plug in your digital camera memory card and print a sheet of prints to pick and choose. This is nice feature of for some reason you do not have it connected to a PC. And at a an approximate cost of .29 per print, you can’t go wrong. You can get free shipping on your ink refill kits or toner cartridges without paying the high prices of the name brand consumables. My wife used it for my daughters American Girl party where the girls were able to take a picture, and then make a nice little book to take home for the occasion. The girls still talk about their American Girl photo album.

So what type of printer do you own? Is yours a Lexmark, HP, Canon, Brother, Dell or something else? You can now find compatible printer ink cartridges for your printer at really good prices! In some cases you might be able to save 80% from the suggested retail price using ink refill kits. Castle Ink is a great  place where you can find your next ink cartridges for your printer and at discounted prices! If you have an Epson printer and you find numerous ink refill kits for most of their printers; you can save up to 75% when you buy a valuepack or multiple ink cartridges. This is just one of the many great deals you can find. Be sure to check them out the next time your ink starts to run low in your printer. There are also some great tips on how to conserve the ink in your printer cartridges.

January-12-10

Using PHP extensions

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The typical PHP web application consists of scattered scripts located in file extension structure that well resembles a web. When web scripting originated, the tasks to be performed were relatively simple, at least compared to todays tasks. So, the scattered list of files served quite well. In today’s world, we have very demanding applications, with very intense needs. Using the typical “a script here, a script there” method of designing a web application simply won’t cut it. You need a convention, in terms of file location and naming, and coding. Mojavi is based around a very strict convention of location and naming of files, and coding conventions. This allows you to familiarize yourself with the system very easily, which will lead to a more comfortable web application environment. Ultimately, there is a barely visible learning curve associated with Mojavi, which makes it very easy to learn.

coding

Spaghetti Code

Most PHP scripts consist of a few PHP functions and file extension protocols , a little bit of execution code, and then the typical HTML presentation. Combining application logic with presentation leads to spaghetti code. Not only is it hard to read, but it also results in redundant code use. With Mojavi, you follow a very simple rule — divide your logic, or pay the price. You must put your application logic in an Action implementation, your presentation logic in a View implementation, and then put the actual presentation, whether it’s HTML or XML, etc., into a template.

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January-4-10

Hosting reviews for 2010

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web_hostingIf you are like millions of bloggers on the net you probably have your blog on either a free service or have your own domain on a web site hosting account. Either which way you want to make sure that your provider can support you and your customers and minimize any downtime. If you are with a unreliable host and your site is constantly unavailable it will cost you more than customers. There are many things that you can look for when deciding on a hosting account some of which include customer testimonials, industry awards, and live support. While you are on their site call their 1-800 number and see who picks up and what the wait time is. This can be a huge factor when you are starting your account and need some help.

We have  moved several of our blogs over to a new web hosting company called Blue Host to help accommodate the growing traffic that we have been receiving and so far the results have been impressive. There are some great reviews and comparisons at webhostinggeeks.com where you can see how various companies stack up against each other depending on your needs.

How much server space you will have? Can you upgrade to a dedicated server if your business grow or do they just shut down your account? What types of servers and operating systems that are used? So they have redundant backups? How many domains and email addresses can you host on one account? And how much bandwidth can you receive without being penalized? Many of these questions can be found in reviews done at webhostinggeeks.com where you can search and find multiple hosting companies and then make your decision from there.
worpress_blogRemember that price should not be the sole reason that you choose one company over another as we have found through a painful experience. Keeping in mind that companies that offer unlimited bandwidth may not be a good choice since they are usually cramming 100’s of sites on one server and then hoping that they all only use a small percentage of space. You need to find a hosting company that will allow you to change plans as your website grows. You also want to be able to understand the up time guarantee and how accessible is their support should you have any issues with the server or your websites. Many companies are now offering VPS hosting which is right in between the normal business accounts and dedicated server accounts. You can always find cheap web hosting but in most cases you will get what you pay for so it is essential for your blog or website to really do your homework before settling on a provider.