Developing New Paths - The Mojavi Project

Archive for December, 2011

Technology

December 24, 2011

Is your cubicle awful enough to win a prize

This is a Sponsored post written by me on behalf of Contest Factory. All opinions are 100% mine.

Working in a corporate environment I have had the chance to work in some great environments with lots of amenities and then held jobs that put us in the what was lovingly called the dungeon. In most larger companies having employees located in cubicles has become the norm while having an office is becoming more of a perk. Now for those that are having to work from the dungeon or a less than desirable work space you now have a chance to get a makeover. Starting 12/5/2011 and ending at 12 PM on 1/31/2012 you can upload a video of your cubicle or office and be entered to win a $1200 makeover.

Right now is a great time to enter the  Pimp My Cube Contest contest and enter your work space and then gain more chance to win by having friends and co-workers vote on your video. There is even a second prize of a $200 gift card for one luck winner. As of this post there are only a few videos that have been uploaded so your have a great chance just by entering. The top prize could include a pimped out PC system, an entertainment package including an espresso machine, or new chairs, desks, and decorations.

You can check out the contest video below:

Visit Sponsor's Site

Blogging,Technology

December 19, 2011

Understanding PPC and Pay per action

I was reading an article today that was discussing a new model for advertising called the Cost Per Action. If you are working with an advertising agency chances are they do not fully understand the overall impact of CPC and CPA. What this means is that advertisers would not pay on a Cost Per Click (CPC) basis as is the norm today, but rather pay services such as Google and Yahoo, only on clicks to their sites that actually result in a lead or sale. The one main glitch here is that those Advertisers will have to disclose some of the sales info to verify the sign up or sale. You need to get targeted traffic based on your offering in order to have a higher conversion rate. There are tested methods that can help you rank higher in the search engines that will enable you to get more targeted traffic. So just gaining more website traffic is not cost effective in the overall marketing campaign unless you are targeting the right keywords both in your search engine campaigns and on your website.

As a publisher of this blog we have used the Adsense model for a year now, and the CPC, while it does work, does have room for Click fraud, which appears to be growing. With CPA, you actually are paying for customers requesting more information or an actual sale. I found it interesting that in this article, they seemed to think this was a new way of doing business, which is not the case. You can look to an advertising Bizz Click which started on the internet and understand the tools and resources to help you grow your business and revenue.

You can also look to increase your traffic through CPC by offering giveaways in your ads. Consider offering a free service that is beneficial to the consumer. Offer free update services, a newsletter or an e-zine. If you’re worried that this may be too time consuming, put your fears aside. You can obtain free services that will notify you when someone has signed up for your newsletter and through the use of a distribution list on your e-mail you can easily handle circulation for your newsletter or e-zine. Keep in mind, however; when you are putting together your newsletter or e-zine that the only reason a consumer has for signing up and continuing to subscribe to your publication is for worthy information.

Technology

December 17, 2011

How Computer Internet Technology Has Changed the Way People Rent DVDs

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The poor old video store has all but vanished from our high streets. And for once, I’m not upset. Yes, I used to like browsing the shelves and coming home with something I never would have thought to rent if I hadn’t seen it in front of me. And yes I used to like the social interaction. Getting out of the house and all that.

But what’s replaced it is an example of the best uses of the internet. Online DVD rental, in which you pay a monthly fee for unlimited choice (and, if you pay the premium rate, unlimited amounts of films per month), has opened a world of cinema to even the most casual home user.

These days I can get the latest releases as soon as they come out. And I can get the most obscure titles whenever I want. All I do is keep a list of films that I want t see, in the site that supplies me with my online DVD rental. The package I choose (I have one that lets me have unlimited films per month, with a maximum of two at home at any one time) dictates the quantity of films I get access to within a 28 day period.

I can keep the films for as long as I want. So if I don’t fancy it tonight, or have something to do, then I can just save it until I do. I just don’t get a new one until I have watched the old one – so to keep up with subscription payments I have to make sure I watch more films per month than the equal amount would cost me at the only local video store I have left. That’s not hard – for what three recently released movies would cost me, in my local video store, I get unlimited film watching every month.

There are more ways to watch movies with online DVD rental than simply getting the disc in the post too. You can watch films online, many of them included in your price. Some you have to pay extra for, but these are usually the movies that have not yet actually come out on DVD – so you get a chance to see them before anyone else.

You can rent games from the same place too, and for the same kind of price and deal. So you can keep a game for as long as you want – but you don’t get more until you send your allocation back. Here, the service actually ceases to be such good value – unless you like playing a game for a couple of days and then returning it. Given that my monthly subscription costs the same as one game for a modern console – and that I would normally play one game obsessively for a few months before swapping – I can end up paying six times more for one game than I would have done if I had bought it to own.

For films, though, there is nothing like an online DVD service. Where else am I going to find the classics I had forgotten I loved? Not even my old high street store would have had half the films I get from my online supplier. And I can use a function similar to Amazon’s recommendation service, to explore films I have never even heard of based on what I am watching already. Another night in with the popcorn it is then!

About The Author:

Shannen Doherty is a technical content writer associated with the broadbandexpert group. She likes to writes on various topic related with cutting edge technology like: time warner cable internet , mobile broadband, Internet providers, internet guides etc. She is keen to help people to know more about updated technology.

Technology

December 10, 2011

CanaDream rv rentals can help you with your vacation travel plans

If you have never traveled via an RV then you owe it to yourself and family to look at the cost of rv rentals and see what new memories you can create. At companies like CanaDream they know RV’s and specialize in selling and renting RV’s and can help you plan your trip and make sure that you have the right vehicle in order to accommodate those traveling with you and where you are headed. They have even figured out that traveling with the latest technology is something their customers want so that is why you can even rent the incredible iPad2 for your trip. What better way to capture and document your moments on the latest iPad and give your family a way to remember that special trip.

Marketing

Look at the Spa Resorts BC for the holiday season

If you are looking to get away this holiday season or for the New Year then take a look at Sonora one of the top Spa Resorts BC has to offer. We have had the chance to visit their site and explore the various activities that they offer. Whether you are looking to stay inside and be pampered in their luxury spa or adventure outside to get close to the wild life that is just steps away you have come to the right place. Winter is one of the best times to visit BC and having luxury accommodations to stay in just makes it that much better. Their staff is ready to help make plans and provide you one of the best times you can imagine.

Technology

Making some tasteful fall decor for our home

Guest post written by Heather Vance

When it comes to holiday decorations, you really have to be careful about how much you put up in and on your home. It doesn’t take much to cross the line from tasteful to tacky. That’s just how it is when it comes to holiday decor and I like to remember that when I’m decorating our home for various holidays. Right now I’m concentrating on decorating our home for fall.

I’ve been using our clear to look online and get some great inspiration for our fall decorations. We don’t really have that many, so I thought it wouldn’t hurt to try and make some unique ones on my own.

I’ve gathered all kinds of ideas for our tasteful fall decor, including some pumpkin arrangements for our front porch. I also found a really cute pumpkin flag to fly from my little mini garden flagpole. I’m focusing more on decorating with pumpkins and other little natural things instead of all of this super Halloween-y stuff. That way I can be a little lazy too and keep that stuff up until it’s time to put up Christmas decorations.

Marketing

Will pay per click advertising work for you

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In our continuation of how to maximize your search and customer traffic we revisit website monetization through services like Google, Yahoo and other PPC platforms. While these are the top two there are many companies that offer this service. One of the first types of advertising online you are billed  on the actual clicks that the ads generate. You will pay higher amounts for more popular keywords so knowing how to target you r keywords is very important. For instance if you are bidding on the keyword “blog”, it may cost you $1.50 per click through your pay per click advertising since the word is so popular. But if you were to target your keyword campaign to something like “blog design” you will actually lower your PPC to let’s say .50 per click and really target more consumers.Most companies will set up accounts with a budget in mind but do not have the resources or times to really investigate and understand the importance of keywords that they bid and use for the PPC.

It was reported in a study that approximately 25,000 businesses that only 31% of them actually advertise online. And of those 52% felt that online advertising was not as effective or were unsure how to convert that traffic to customers. This presents a great opportunity for the small business to understand how to use and agency like adficient.com and for publishers to offer targeted traffic for potential new customers. As a Publisher running PPC ads or other forms of contextual ads on your site, you make a certain dollar amount on each click through on the ad, regardless if the person buys or completes any form. In the new model, you be be compensated if the click actually resulted in a purchase, or other action determined by the advertiser. So as you can see, you could get 1000 clicks a day on your ads running on your site, but unless there is an actual purchase, that would be $0 in your pocket. Interesting!! But the result in Cost per Action or CPA Leads as it is called pay much higher than PPC ads

As an advertiser, if you elect to choose this model, it could be very cost effective as you would only be paying for actual sales, or leads. So for example you run a site that sells Domain names and hosting accounts. If someone sees your ad on another site, clicks on it, but never purchases anything, you would not be charged anything. Unlike today, if you have purchased $1000 in clicks, they could all be used up without one sale. Since most of those in the survey reported that they have or are using Google Adwords using Google advertising vehicles is by far the most popular. Plus for advertisers you greatly reduce PPC fraud as their are specific sales actions that have to take place.

Technology

December 9, 2011

Shop Cymax online

If have ever wondered how people make money by selling online through auction sites such as eBay you are not alone. There are hundreds of books and seminars that you can attend that will teach you the secret of the pros. What they don’t tell you is that the market is very competitive and if you are not careful you can invest a lot of money and not make a dime. You can take success like Cymax that started small and now over a large selection of brand new merchandise and is now ranked among the top 500 for online retailers. Check them out today and you might just find a great deal on your holiday shopping.

Marketing

Researching RV rentals

My parents were talking about touring the US and Canada and were thinking about doing it in their car just like they did back in the early 70′s. After doing some research on rv rentals they landed on the fact that with the comforts and amenities of today’s RV it made sense to look at this option. Because RV’s come in so many different sizes and styles traveling long distances were now much easier. The other upside is the money that you can save on hotels. If you factor at least $100 a night for a decent hotel over a 2 week period the rental of an Rv becomes very attractive. So if you are looking to explore the world around you or even taking a trip across the border to Canada then research the options of renting an RV and you may just find a new way to travel.

Technology

The ITM paint agitator

You would think that a production item like a paint agitator would be fairly similar across brands and manufacturers. The main purpose is the mixing paint, or various liquids. What separates ITM (Integrated Tote Mixer) from the rest are it’s ability to mix in both a steel and plastic tote. Refined in the automotive paint industry to mix colors it has now taken on other industries that need a tighter control over consistency  from batch to batch. Because of the innovative design of ITm you can mix and match drive systems and augers to help you tailor the system for your exact specifications. With their interchangeable agitators you can easily begin on different projects with the same drive segment without cross contamination.

Marketing

Will Ford vehicles outpace their competitors in hybrids

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This past year has seen a dramatic increase in Hybrid vehicle purchases and developments thanks in part to the rising fuel costs. Most of the major manufacturers have brought to market their new line of Hybrid vehicles from passenger cars to SUVs and this has sparked another development in the auto accessory industry to help make parts that accent and even add value to these new vehicles. Items such as green cleaners, gadgets, and engine accessories are not available for most of the major brands out on the road.How does your car rank in fuel efficiency? A few years ago I probably couldn’t draw much attention to the topic. Vehicles like the Ford Explorer are not known for the fuel efficiency and if gas does go above the $4 mark people may be looking to trade in their larger vehicles. You can search Jennings online for Ford Direct cars where you can find a great deal on a new or used hybrid car. Now with the soaring gas prices I might have 1 or 2 chiming in to see if there’s a way to save money. You can find tips all over the internet on how to cut down on your fuel cost. Some of the entrants into the car market like the Ford Focus is sporting a brand new look and entry into the mid-sized sports car. At Jennings cars they have a great selection of Ford Direct cars and parts to help you get that newer hybrid vehicle. They have some good tips out there, and I suggest you looking at some of them.
Obviously two sure fire ways to save money on fuel cost immediately, is to drive less and have a fuel efficient car. There is some staggering number out there if everyone just had the correct air pressure in their tires, then the U.S. could save millions, if not billions on gas each year. I am more concern with a quick fix, then trying to accumulate a lot of little things. Looking at Jennings south Shields location or online you can certainly make a more informed decision and save money at the same time. Ford continues to add more and more hybrid models and even their newer SUV’s are designed to get better mileage and more eco-friendly.

Marketing

Vacation at the top BC Resorts

If you are trying to find a a great place to take a family vacation over the holidays then you should research Sonora Resort which has been listed as one of the top BC Resorts and has gotten international acclaim. Close to skiing and fishing you can choose from a huge selection of outdoor activities. Then when you are done with your excursion you can comes back and relax and enjoy a specially prepared meal by their culinary staff. Then to finish off the night you can relax in their spa and plan for your next day outings. The staff at Sonora Resorts are there to see that you have the best experience and can help you plan your days and evenings so that all you have to do is just show up and be ready to experience the beauty and surroundings.

Technology

Using a high end media production company to enhance your presence online

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With the advancements in technology for mobile technology more and  more people are searching, shopping, and interacting through their  mobile phones. The iPhone has created a whole new market for people to  interact with peers, blog, and play games online with their friendly  user interface, ease of use and high end graphics. This has helped to  create a new channel for a dedicated media production companies and marketers called Mobile Marketing where  companies can target and reach a new set of customers wherever they are  at anytime of the day. Production companies that can provide high end video services and voice over solutions can add another dimension to your online branding campaign. So lets say someone is on their iPhone and  searching to purchase snow tires online you  can have your mobile site show up in their top search lists which can  help drive traffic to your site through specific mobile searches.  Through creative text messages, mobile ads, and game and application  sponsorships companies are finding unique ways to stay in touch with  their customers and develop and reach new ones.

In order to obtain top results on search engines through search engine optimization (SEO) and increasing your traffic flow, it is always a good idea to consult with an experienced online vendor who specializes in these services.  More targeted traffic means more sales. There are hundreds of SEO/ Advertising agency that have a single view on how to drive traffic and their sites are quite sophisticated, but you need results. Having a company that understand image and high end video production company can help you project a higher end image while offering online resources to your customers.

Marketing

New construction and the use of an industrial mixer

In order for this economy to get going in the right direction it is going to have to start with new housing starts and construction projects . These industries set the basis for increased jobs, capital improvements, and overall economic impact. As new houses and building complexes start to go up people will start to see that money is being invested and create a more positive impact on the overall economy. Investment in everything from heavy machinery to the latest industrial mixer will be purchased which in turn helps other businesses expand their workforce in order to keep up with demand. The consumer confidence is the positively impacted because employment opportunities start to grow and people will feel more confident in spending money.

Technology

Bad Service

Thanks to Wm Rowe

I have been so frustrated with cable outages lately that I finally decided that I had to change my service. My cable will just go out randomly, which means that my internet and phone go out randomly too since I have a bundle. It’s not even like it goes out during a storm or bad weather. It seems to just cut out whenever the wind blows. I can’t stand it that my service is so bad, and it makes me really angry that I am paying a lot for a service that is so unreliable. I ended up going to http://www.cleartvbundle.com and finding a satellite TV and internet bundle. I’m hoping this will work out much better than my current service so that I don’t have to feel so ripped off all the time. At the very least this new bundle is much cheaper than my old one, so I’ll feel less ripped off. My neighbors have all told me that they have purchased similar bundles and they work better than cable so I’m hoping the same will be true for me. Wish me luck!

Technology

December 2, 2011

Establishing business network support

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We have all seen the reports this year about various hacking groups getting into large banks and other publicly held companies computers. This happens on a daily basis to smaller companies who may not have the high level of security on their websites and servers. Most companies are able to afford business network support that is typically from outside vendors because of the changing risks that take place when you have your company online. I was reading some interesting statistics from the National Archives & Records Administration in Washington where they have shown that approx. 60% of companies who have their data lost will cease to exist within 6 months. The most recent it outsourcing statistics also point to the fact that over 90% of companies that lose their data for more than 10 days will eventually file for bankruptcy within a year of the disaster.

It is now earnings season and we are getting a inside look into some of the most successful companies in 2011 and how they are doing against shareholder expectations. The most notable sectors that are being reported this week and next are tech companies and the banks. The banks have been under the microscope on how they have been managing their assets and mortgage debts. The tech companies like Google and Apple have been a mixed bag of results and their stock has reflected these issues. All these large companies have separate departments for keeping documents around sales, acquisitions, and financial information. Whether you are storing IPO documents due to a recent stock announcement having a solution that is accessible and secure is critical to business success. This allows you to share your documents with business partners and potential investors on as needed basis helping you get business done faster. It is vital that these financial documents and customers database be protected and we have seen that not even the largest of companies are immune from data loss and breach of systems. So no matter if you are a high tech giant or SEO consultant that does business on the internet having partners that will help identify potential weak spots in your companies online security can be a huge life saver.