website monitoring to help improve your SEO rankings

1 comment

Posted on 1st January 2013 by Jeff Rogers in Social media Management tools

, , , , , , , , ,

website monitoringYour blog or website uptime will play a critical role in your SEO so having a good Website Monitoring process in place could help your SEO efforts. In 2013 there will be a lot of debate on what will be the best tools and guidelines to use in order to make sure that your site is ranked well in the search engines.While most people will be looking at content and social signals as ways to climb up the search engines one fact that is still very important is your websites performance and availability. While the obvious point that if your website is down you lose sales this can also lead to decreased rankings in search engines. Google has come out publicly stated that bounce rates and good user experience will play more of a role on how your site is viewed in the SERP’s.
I have recently signed for a new free service that will help monitor some of our top blogs. You can have up to five free sites monitored for free and upgrade to their more robust plans if your business warrants it. At Got Site Monitor they will help monitor every five minutes:

  • Speed
  • Website performance
  • Check SSL certificates
  • Check Content

It’s a simple process to sign up for free and then simply enter your domain URL and the time frequency you would like to have the website checked. There are some advanced features that you can select to check various parts of your site or specific content to make sure that everything is running smoothly. Then select how you want to be notified such as email or SMS text and you are all set.

Enhanced by Zemanta

Tips on how to find the best SEO Agency for social media optimisation

1 comment

Posted on 29th November 2012 by Jeff Rogers in Social media Management tools

Tips on how to find the best SEO Agency for social media optimisation

Having an effective and innovative online marketing campaign is essential in the current day and age. After all, everything revolves around the internet at the moment, and thus if you fail to establish yourself online then you are only letting your competitors get ahead.

One part of online marketing which is essential at the moment is that of social media optimisation. Social media is something which is taking over the internet at the moment. Websites such as Twitter and Facebook are some of the most popular options available. Therefore, it is pivotal that you utilise such sites to your advantage.

 

The way in which you do this through social media optimisation merely revolves around using such outlets like Twitter and Facebook in order to increase awareness about your brand and their products and services, as well as drive more traffic to the website with the aim of hopefully achieving more customers.
There are lots of different methods involved when it comes to social media optimisation. First and foremost there is the utilisation of bookmarking and widgets. The former is used so that people can save their favourite pages and the latter is used so that people can share pages with other people. In addition to this, there is the option to blog; this creates unique content which drives more traffic. Furthermore, RSS feeds provide one of the best ways to update people on changes to your blog and thus constantly aid more website viewings.

When integrating social media optimisation into your online marketing strategy for the first time it is advisable that you seek to employ a SEO Agency. After all, they will have the unique knowledge, insight and expertise needed in order to devise a strategy based on the methods above and much, much more. In addition to this, they will make sure that the social media campaign is catered to your company specifically, rather than using a generic one.

 

When seeking a SEO Agency there are several things that you should consider in order to make sure that you select the best one. First and foremost, you should check out the case studies that are posted on the business’ website. This is the best way to see how competent they are and what they can provide you. Moreover, if they have a review section this is also good to read because it gives you an indication into the credibility of the company. You can even compare the case studies and the reviews against one and other in order to see whether they match up.

 

And finally, of course when you are seeking any product or service it is pivotal that you contemplate the cost of the service as a whole. It is highly recommended that you budget before seeking a SEO Agency in order to ensure that it fits into your capabilities. The best thing to do is to compare several quotes against one and other. But bear in mind that going for the cheapest option is not always the best.
To conclude, social media optimisation is something which is pivotal today if you want to keep up, and surpass, your competition. If you do not have it implemented as of yet then hopefully this article will give you an idea as to whether it is a good thing to do or not.

Author bio:

Shannen Doherty is a freelance journalist who writes on a variation of topics. She used ‘seo.org.uk’ as a source of information on finding a SEO Agency.

Discount on WEB CEO software tools – Save up to 71%

0 comments

Posted on 22nd November 2012 by Jeff Rogers in Social media Management tools

, , , , , ,

Discount on WEB CEO software tools – Save up to 71%

In the spirit of holiday savings web ceo is offering up to 71% Discount on Web CEO. You have until November 29, 2012 to take advantage of the professional and enterprise additions. Use discount code WEBCEO10. Through cyber Monday you can get a discount on web ceo software tools along with savings on the SEO training courses.

 

Discounts on web ceo software tools

 

 

 

 

 

 

 

 

 

 

 

With the latest version web ceo V10 you get the most up to date SEM tool to help you and your customers improve your search engine and social marketing rankings. Here is a snippet of new updates from web ceo:

 

  • In addition to Google keyword suggestions and keywords from competitor websites, you can get keywords from your HitLens web analytics.Spot high-search low-ranked keywords underperforming on your site. These keywords can be used either for organic search optimization or in paid search campaigns.
  • The advanced keyword competition analysis has been split up to provide SEO competition and PPC competition data separately with their specific sets of factors.Build your PPC keyword list and elaborate further SEO tasks more efficiently.
  • The SEO keyword competition report now has two presentations. In “Keyword Summary”, you can review the list of keywords with their quality factors such as monthly searches, KEI, visits from search engines (if you have HitLens activated), position on a selected search engine, and also such keyword competition characteristics as the number of pages and titles with the keyword that are listed on Google, Yahoo! or Bing. The “Competitor Details” report lists keywords with their popularity factor (monthly searches) grouped by the top 10 competitor URLs with their SEO quality factors, such as number of backlinks, Google PageRank, Alexa TrafficRank, etc.

 

Enhanced by Zemanta

BuzzBundle Offers Google Plus feature- Social Management Software from Link-Assistant.com

2 comments

Posted on 21st November 2012 by Jeff Rogers in Social media Management tools

, , , , , , ,

BuzzBundle Offers Google PlusI just got the email yesterday that BuzzBundle the Social Management Software from Link-Assistant.com will now have the capability to incorporate Google Plus in their software. I had written a recent article on Social Media Analytics where I talked about my personal experience with the Free Beta download. Adding the ability to now monitor the three largest social networking sites for your brand or website is huge. There are quite a few different tools that will allow you to enhance your social profiles. SMM or Social Media Management tools are the hottest topic today due to the fact that Google is placing more emphasis on social engagement and how you rank. I would invite you to try their free download and see what all the hype is about and then let us know what you think.

You can download the free trial download here: BuzzBundle and Google Plus

Social media management tools

 

Enhanced by Zemanta

Social Media Analytics with BuzzBundle

2 comments

Posted on 19th November 2012 by Jeff Rogers in Social media Management tools

, , , , , , ,

YouTube Preview Image

BuzzBundle – A new Social Media Analytics tool

We have been researching the web for various social media marketing tools and noticed that there are more and more new entrants into the market. With the recent changes in the Google search engine the emphasis on content experts or authorship and your social graph is becoming more and more important. It was easy enough as a company or brand to simply put up some Facebook, twitter, and Pinterest pages and then connect with your customers and look to drive new discussions and hopefully this will lead to more sales. With this widespread social marketing reach companies give up some control of their brand and the discussions and this is why social marketing tools like BuzzBundle are essential to almost every business doing any type of marketing on the internet. We are going to create a series of posts based on our review of the product along with showcasing specific features. The setup of the software is quite simple:

  1. Enter main website (The software will then find all mentions of your URL in various social networks, blogs, and other websites)
  2. Enter keywords that you  would like to monitor about your brand. This will enable you to see if your company is being mentioned in these conversations and if not ways to comment or get involved in the conversation. (Very Cool feature)
  3. Enter your social marketing profile pages from Facebook, Google +, Twitter, Pinterest, and so on…

 What are others saying about your business:

With this social media analytics tool you can search websites, blogs, and other social networks and find out where the conversations are happening about your brand or website. This will enable to see where your customers are talking about your company and brand and get involved in the conversation. This is a valuable piece of the tool which will enable you to understand the areas of interest of your social marketing brand and where you need to enhance the conversation.

Social Media Analytics

Find out what others are saying about you and your brand

 

 

 

 

 

 

 

 

 

 

 

 

 

 

I really like the dashboard view that will enable you to see what exactly is going on at a glance. You can also enter in URL’s of your competitors so that you can see what type of social interaction is taking place outside of your circles. This is a great way to split test a brand campaign and see what response you get from your customers and competitors.

 

Here are the listed features of BuzzBundle:

Features of BuzzBundle

Hundreds of social accounts

  • Create up to 100 personas (act as different people)
  • Unlimited social accounts for each persona
  • Easy switching between accounts
  • Add all your existing social profiles
  • Automatically create new social profiles

Easy posting and messaging

  • Comment, retweet, reply, send private messages
  • Choose persona who’s sending message/posting etc.
  • Make one-click bulk announcements to all social sites

Reputation + social SEO in one tool

  • See who’s talking about your brand or keywords
  • Find all your links in social media, forums, blogs etc.
  • Find reviews and recommendations
  • Keep track of discussions about your competitors
  • Join the talks to get positive attitude for your brand

Advanced management

  • Schedule postings, messages and announcements
  • Use proxies to hide actual location
  • Add important discussions to favorites
  • Find links to up to 10 URLs per project

Follow our conversation at Twitter and Google +

If you would like to try a free copy of BuzzBundle please click here.

Free trial of Buzz Bundle

 

Enhanced by Zemanta

social media management tools

2 comments

Posted on 18th November 2012 by Jeff Rogers in Social media Management tools |Technology

, , , , , , , , ,

Social Media Management toolsQuick review on Social Media Management tools

I have been reviewing and researching some of the more social media management tools and starting to try out a few to see the difference. I found this great synopsis on Social Media marketing tools that was already produced so thought I would pass that on to my readers. Please feel free to leave a comment if you have used one of the proposed solutions and let us know what has been working for you.

Social Media Marketing Tools

13. Back At You – Online marketing promotions can dramatically enhance any campaign, but it’s not easy to get them going or make them effective without a little help. That’s where Back At You steps in. With this well-designed tool, you can build, launch and analyze online marketing promotions on Twitter and Facebook in one easy place. Instead of twiddling your thumbs and wondering how your promotion is working, you’ll enjoy instant feedback.

14. Wildfire – Marketing efforts have to be ongoing and continual if they’re going to provide consistent and effective results. Wildfire makes it easy to continually work to grow your audience. Its robust lineup of tools allows you to engage with your audience and monetize your interactions with it. In addition to using social media for this purpose, it incorporates SMS and email tools as well.

15. Sendible – It’s critical to know what people are saying about your brand online, whether it is good or bad. Sendible lets you keep your finger on the pulse of what people are saying about your brand on social media sites. It can be used to manage, promote and track your brand’s reputation online. With it, you can quickly jump on great opportunities. You can also use it to perform swift damage control.

– For a viral campaign to go truly viral, it needs to be transmitted to as many social media outlets as possible. Crowd Factory optimizes the process and makes it a breeze. You can also use it to track social activity back to conversions, which gives you a much clearer understanding about what’s working and what isn’t. At the same time, you can enhance the process of acquiring new customers….More at Top 25 Social Media Management Tools

YouTube Preview Image
SocialMotus, a new social media management tool for small and midsized businesses, has released an in-depth team management and analytics tool with multi-user support, conversion tracking, integration with Google …More at SocialMotus Launches Social Media Management Tool for SMBs

Small Business Trends
Did We Really Think Social Media Would Stay Free Forever?
Small Business Trends
Even banner advertising, a relatively new kid on the marketing block, has become markedly less popular under this performance based paradigm. Companies aren’t willing to pay for yesterday’s marketing tools in today’s economy. Charge the social media
Buddy Media eases pain of social media moderatingPRWeek
Rethinking Social Media’s ROIMediaPost Communications
8 Ways Businesses Can Use Facebook and Customer Relationship ManagementCMSWire
Business 2 Community -Trefis -Technology Digital
all 30 news articles »
…More at Did We Really Think Social Media Would Stay Free Forever? – Small Business Trends

 

 

 

 

 

 

 

 

Enhanced by Zemanta