Using email newsletters to help build your reach

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Posted on 12th February 2013 by Jeff Rogers in Blogging |Marketing

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Mad Mimi Email Many websites and blogs miss the chance to interact with their customers by capturing their email and then using this for a way to interact with and update their customers on their brand and products. More and more companies are creating educational email newsletters that are meant just to interact with their readers and not sell them something. Many companies have jumped into the social media space and hope that by creating a Facebook page this will drive customers to their site. The term social media marketing has taken on various definitions and those selling those services have touted them as the only way to advertise and interact with customers.

You can create email newsletters that include links back to your social network profile and help build a long-term engagement for your blog or business. With the appropriate email marketing solutions from leading providers like Mad Mimi email newsletters you can grow your business in multiple channels and create value through email that your customer will want to open and read. I have several companies that I partner with that use email newsletters to send out communications and they always look very professional and packed with useful information. You must first develop a plan to gain permission from your customers to converse with them through email and then, above all else, do not abuse the privilege. Offer value whenever you do send them something and tie in your Facebook or Twitter page in the body of the email for ways to stay in touch with your company. Used together, these tools can help you grow and maintain long term relationships with your customers

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Discount on WEB CEO software tools – Save up to 71%

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Posted on 22nd November 2012 by Jeff Rogers in Social media Management tools

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Discount on WEB CEO software tools – Save up to 71%

In the spirit of holiday savings web ceo is offering up to 71% Discount on Web CEO. You have until November 29, 2012 to take advantage of the professional and enterprise additions. Use discount code WEBCEO10. Through cyber Monday you can get a discount on web ceo software tools along with savings on the SEO training courses.

 

Discounts on web ceo software tools

 

 

 

 

 

 

 

 

 

 

 

With the latest version web ceo V10 you get the most up to date SEM tool to help you and your customers improve your search engine and social marketing rankings. Here is a snippet of new updates from web ceo:

 

  • In addition to Google keyword suggestions and keywords from competitor websites, you can get keywords from your HitLens web analytics.Spot high-search low-ranked keywords underperforming on your site. These keywords can be used either for organic search optimization or in paid search campaigns.
  • The advanced keyword competition analysis has been split up to provide SEO competition and PPC competition data separately with their specific sets of factors.Build your PPC keyword list and elaborate further SEO tasks more efficiently.
  • The SEO keyword competition report now has two presentations. In “Keyword Summary”, you can review the list of keywords with their quality factors such as monthly searches, KEI, visits from search engines (if you have HitLens activated), position on a selected search engine, and also such keyword competition characteristics as the number of pages and titles with the keyword that are listed on Google, Yahoo! or Bing. The “Competitor Details” report lists keywords with their popularity factor (monthly searches) grouped by the top 10 competitor URLs with their SEO quality factors, such as number of backlinks, Google PageRank, Alexa TrafficRank, etc.

 

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BuzzBundle Offers Google Plus feature- Social Management Software from Link-Assistant.com

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Posted on 21st November 2012 by Jeff Rogers in Social media Management tools

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BuzzBundle Offers Google PlusI just got the email yesterday that BuzzBundle the Social Management Software from Link-Assistant.com will now have the capability to incorporate Google Plus in their software. I had written a recent article on Social Media Analytics where I talked about my personal experience with the Free Beta download. Adding the ability to now monitor the three largest social networking sites for your brand or website is huge. There are quite a few different tools that will allow you to enhance your social profiles. SMM or Social Media Management tools are the hottest topic today due to the fact that Google is placing more emphasis on social engagement and how you rank. I would invite you to try their free download and see what all the hype is about and then let us know what you think.

You can download the free trial download here: BuzzBundle and Google Plus

Social media management tools

 

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social media management tools

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Posted on 18th November 2012 by Jeff Rogers in Social media Management tools |Technology

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Social Media Management toolsQuick review on Social Media Management tools

I have been reviewing and researching some of the more social media management tools and starting to try out a few to see the difference. I found this great synopsis on Social Media marketing tools that was already produced so thought I would pass that on to my readers. Please feel free to leave a comment if you have used one of the proposed solutions and let us know what has been working for you.

Social Media Marketing Tools

13. Back At You – Online marketing promotions can dramatically enhance any campaign, but it’s not easy to get them going or make them effective without a little help. That’s where Back At You steps in. With this well-designed tool, you can build, launch and analyze online marketing promotions on Twitter and Facebook in one easy place. Instead of twiddling your thumbs and wondering how your promotion is working, you’ll enjoy instant feedback.

14. Wildfire – Marketing efforts have to be ongoing and continual if they’re going to provide consistent and effective results. Wildfire makes it easy to continually work to grow your audience. Its robust lineup of tools allows you to engage with your audience and monetize your interactions with it. In addition to using social media for this purpose, it incorporates SMS and email tools as well.

15. Sendible – It’s critical to know what people are saying about your brand online, whether it is good or bad. Sendible lets you keep your finger on the pulse of what people are saying about your brand on social media sites. It can be used to manage, promote and track your brand’s reputation online. With it, you can quickly jump on great opportunities. You can also use it to perform swift damage control.

– For a viral campaign to go truly viral, it needs to be transmitted to as many social media outlets as possible. Crowd Factory optimizes the process and makes it a breeze. You can also use it to track social activity back to conversions, which gives you a much clearer understanding about what’s working and what isn’t. At the same time, you can enhance the process of acquiring new customers….More at Top 25 Social Media Management Tools

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SocialMotus, a new social media management tool for small and midsized businesses, has released an in-depth team management and analytics tool with multi-user support, conversion tracking, integration with Google …More at SocialMotus Launches Social Media Management Tool for SMBs

Small Business Trends
Did We Really Think Social Media Would Stay Free Forever?
Small Business Trends
Even banner advertising, a relatively new kid on the marketing block, has become markedly less popular under this performance based paradigm. Companies aren’t willing to pay for yesterday’s marketing tools in today’s economy. Charge the social media
Buddy Media eases pain of social media moderatingPRWeek
Rethinking Social Media’s ROIMediaPost Communications
8 Ways Businesses Can Use Facebook and Customer Relationship ManagementCMSWire
Business 2 Community -Trefis -Technology Digital
all 30 news articles »
…More at Did We Really Think Social Media Would Stay Free Forever? – Small Business Trends

 

 

 

 

 

 

 

 

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