website monitoring to help improve your SEO rankings

1 comment

Posted on 1st January 2013 by Jeff Rogers in Social media Management tools

, , , , , , , , ,

website monitoringYour blog or website uptime will play a critical role in your SEO so having a good Website Monitoring process in place could help your SEO efforts. In 2013 there will be a lot of debate on what will be the best tools and guidelines to use in order to make sure that your site is ranked well in the search engines.While most people will be looking at content and social signals as ways to climb up the search engines one fact that is still very important is your websites performance and availability. While the obvious point that if your website is down you lose sales this can also lead to decreased rankings in search engines. Google has come out publicly stated that bounce rates and good user experience will play more of a role on how your site is viewed in the SERP’s.
I have recently signed for a new free service that will help monitor some of our top blogs. You can have up to five free sites monitored for free and upgrade to their more robust plans if your business warrants it. At Got Site Monitor they will help monitor every five minutes:

  • Speed
  • Website performance
  • Check SSL certificates
  • Check Content

It’s a simple process to sign up for free and then simply enter your domain URL and the time frequency you would like to have the website checked. There are some advanced features that you can select to check various parts of your site or specific content to make sure that everything is running smoothly. Then select how you want to be notified such as email or SMS text and you are all set.

Enhanced by Zemanta

Social Media Analytics with BuzzBundle

2 comments

Posted on 19th November 2012 by Jeff Rogers in Social media Management tools

, , , , , , ,

YouTube Preview Image

BuzzBundle – A new Social Media Analytics tool

We have been researching the web for various social media marketing tools and noticed that there are more and more new entrants into the market. With the recent changes in the Google search engine the emphasis on content experts or authorship and your social graph is becoming more and more important. It was easy enough as a company or brand to simply put up some Facebook, twitter, and Pinterest pages and then connect with your customers and look to drive new discussions and hopefully this will lead to more sales. With this widespread social marketing reach companies give up some control of their brand and the discussions and this is why social marketing tools like BuzzBundle are essential to almost every business doing any type of marketing on the internet. We are going to create a series of posts based on our review of the product along with showcasing specific features. The setup of the software is quite simple:

  1. Enter main website (The software will then find all mentions of your URL in various social networks, blogs, and other websites)
  2. Enter keywords that you  would like to monitor about your brand. This will enable you to see if your company is being mentioned in these conversations and if not ways to comment or get involved in the conversation. (Very Cool feature)
  3. Enter your social marketing profile pages from Facebook, Google +, Twitter, Pinterest, and so on…

 What are others saying about your business:

With this social media analytics tool you can search websites, blogs, and other social networks and find out where the conversations are happening about your brand or website. This will enable to see where your customers are talking about your company and brand and get involved in the conversation. This is a valuable piece of the tool which will enable you to understand the areas of interest of your social marketing brand and where you need to enhance the conversation.

Social Media Analytics

Find out what others are saying about you and your brand

 

 

 

 

 

 

 

 

 

 

 

 

 

 

I really like the dashboard view that will enable you to see what exactly is going on at a glance. You can also enter in URL’s of your competitors so that you can see what type of social interaction is taking place outside of your circles. This is a great way to split test a brand campaign and see what response you get from your customers and competitors.

 

Here are the listed features of BuzzBundle:

Features of BuzzBundle

Hundreds of social accounts

  • Create up to 100 personas (act as different people)
  • Unlimited social accounts for each persona
  • Easy switching between accounts
  • Add all your existing social profiles
  • Automatically create new social profiles

Easy posting and messaging

  • Comment, retweet, reply, send private messages
  • Choose persona who’s sending message/posting etc.
  • Make one-click bulk announcements to all social sites

Reputation + social SEO in one tool

  • See who’s talking about your brand or keywords
  • Find all your links in social media, forums, blogs etc.
  • Find reviews and recommendations
  • Keep track of discussions about your competitors
  • Join the talks to get positive attitude for your brand

Advanced management

  • Schedule postings, messages and announcements
  • Use proxies to hide actual location
  • Add important discussions to favorites
  • Find links to up to 10 URLs per project

Follow our conversation at Twitter and Google +

If you would like to try a free copy of BuzzBundle please click here.

Free trial of Buzz Bundle

 

Enhanced by Zemanta