This new year presents new opportunities for online businesses to regain ground that has been lost over the last 6 months due to the economic downturn and uncertain market events. Companies will be challenged to find ways of advertising that are more cost effective and connect personally with their customers. Having the right vancouver web design firm can help you attract and retain customers in this new market that is emerging as people look to stay connected. This is giving rise to the social media explosion that we are seeing with major sites like Facebook, Myspace, and LinkedIn. Companies that can effectively use these social media platforms to work in connection with their other online marketing strategies will be able to advance their brand and grow their customer base.
SEO tools for link building
The dream of a SEO expert or any internet marketer is to capture the highest spot in the Google ranking with their desired keyword. This Search Engine Optimization or better known as SEO is a complex subject which has been gaining great popularity among the experts. It has been extensively debated by experts all over the world to figure out how the websites can be ranked on the top spot of Google. It is difficult to try and figure out the likes and dislikes of Google and thereby write accordingly. Google is like a big black box and no one has ideas of what will make it to the top and what will not. This leads to the development of SEO tools for the enhancement of the status of the keywords used in the content. There are many online tools available for SEO which an individual can take advantage of and enhance their ranking in the search engine in a good way. These tools are immensely helpful in the increasing of the importance of the keywords and this will lead to increasing the ranking of the website. We will be talking about some of the features of both Advanced Web Ranking and Advanced Link Manager, both are tools that when used together can help keep your keywords and websites on the good side of Google and Yahoo updates. I would encourage you to download the free trial which gives you 30 day access so you can try all the tools for yourself. There are some great training guides as well to help get you the most out of your trial.
Some of the most useful link building tools is as follow. One can follow them to get traffic for the site.
Link Building Services
One of the most important tasks of a SEO expert is to build links to their websites and inner pages. You can take advantage of services like link building so that you can distribute your links to a number of places like blogs, Web 2.0 sites, video sites and so on. Another great way to build links is to write articles and submit them to the most popular article directories. This is one of the quickest ways to build links to your website. Writing good articles will be a good way of attracting traffic to the sites.
With link building tools from Advanced Web Ranking you can enter your competitors’ URL in the search box and find out the number of links and the websites they are targeting to maintain the top position. This is one part of the overall product suite that can have a major impact on your overall website optimization. The setup is easy and it is included in your dashboard so with just a few clicks you are on your way to improve your links and understanding what your competitors are doing.
You can use website optimization to know how the website of your competitor has evolved over a period of time. This will help to keep track of the competitors in the business.
Keywords are so critical for SEO experts. There are a number of keyword search tools that you can take advantage of. These include free tools like Google Keyword tool and free version of Word tracker and also paid tools like Market Samurai, Keyword Elite, Word tracker etc.
Keyword Density Tool
This is a great tool to check if your webpage or website has excessive stuffing of keywords and correct them accordingly. This helps to spread the keywords in a good manner. In AWR you can use the keyword research tool to find high paying keywords and understand where your competitors are ranking.
Also use Advanced Web Ranking too understand which keywords and URL’s are bringing in the most traffic. See this simple YouTube Video here:
Bad Link Checker Tool
Using this tool, you can quickly find out if your website is linking to any bad websites. And once you detect any sites, you should immediately remove the link from your site.
Therefore one must take the time and accomplish the SEO tasks in a correct manner to get the best rankings and the highest traffic for the site.
In this section we are going to look at Advanced Link Manager more in depth.
Every webmaster has an own techniques of link building campaign. This differs from one person to another. And this makes the difference in the website of various individuals. However the most important and the most popular one is the search engine friendly link building one. This is one campaign style which works really well with the various search engines like Yahoo, Google and helps in the listing of the keywords in the first page of the search engines. This helps in the building of links successfully and people will come to know about the links that you have provided with the keywords. One must never build links in a flat manner. This must never be done when the domain that you have is relatively new as compared to the others. This will do more harm than good for your website. The building of the links must be a natural exercise and must be done carefully. This will help the links to look natural and go well with the website.
The link building campaign which one can follow for the relatively new sites are explained below. This involves a series of six easy steps.
Every link building campaign starts with manual social bookmarking. You have to submit unique content to every social media site and the keywords should be 100% related to your website or else Google will consider as a keyword spam. Social bookmarking is the terrific method to gain social media traffic for any website. With Advanced Link Manager you can monitor your social networking signals which according to many industry experts this will be more important in overall search engine rankings.
Try to submit your site to top 300 niche related directories manually with correct keywords and description. This will help in the creation of good links which will be helpful for the website.
Many individuals feel that content is king. And it can bring organic traffic from search engines. Article marketing is one of the best off page optimization to gain high quality links from article directories. An individual can write an article and spin it to ten more unique articles manually. Then they can try to submit each article manually to each article directory. Through the link building campaign one give much stress to article marketing because it deals with content and quality contextual link building. With their Link analyzer manager you can see the value and potential harm that links may be having on your search results. This is vital for long term success of your overall online business.
One of the most powerful link building method which can increase your site popularity, visibility and higher search engine ranking position results for the targeted keywords is by blog commenting. One must never spam websites and forums with improper comments and many anchors. This will not be good for the website.
Contextual links looks very natural to major search engines. Content based theme related links are recommended highly. Search theme related websites and request a blog post from the website owners. These links will definitely help you in higher rankings in the search engines.
Blog roll links
Theme based home page links are very popular in the web. Blog roll links helps you in getting site wide links. If a website is having 1000 indexed inner pages then you will get 1000 backlinks. Try to contact webmasters for blog roll links whose websites are 100% related to your site. If he or she agrees then pay some incentives for site wide blog roll links.
These are the 6 important link building methods in link building campaign. These methods are strong enough to rank in higher search engine rankings. There are many more link building methods like forum posting, sponsored links, press release and submission and many more methods. But those methods are not so strong enough to rank and will require immense experience on the part of the individual to achieve success in them.
Summary on SEO Tools from Advanced Web Ranking:
With both Advanced Web Ranking and Advanced Link Manager you have several options to choose from. Their Standard, Enterprise and Professional offer many of the same features with differences in creating and printing reports, identifying partners and enhanced resources in the tools. This holds true for both platforms and we have had the chance to try out the enterprise solution for both. After running through various scenarios on both platforms I can say that it is easy to use and the value of information is easy to understand and most importantly clear on what you need to do in order to be successful in getting better search engine rankings for your sites. I would recommend downloading the free trial for each and running a few reports and see for yourself.